Get Inside Your Reader's Brain with Novelist and Scientist Ransom Stephens
The Neuroscience of Reading
How to Make Readers Laugh and Cry
Neuroscience is like looking under the hood to see how It works. When you know how readers process your writing you can figure out what grabs readers, what bores them, and why. In this presentation, we’ll investigate how to write in ways that administer dopamine when you want readers happy and withholds it when you want readers sad. ...