See You Tomorrow! Start the Year Right with a Marketing Plan.

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Is your writing poised for flight this year? There are still a few spots left in tomorrow’s Marketing Calendar workshop with Karma Bennett!

Create a Marketing Plan Workshop promo image

Hello Writers,

We’re gearing up to start a year of great support for writers! Don’t miss tomorrow’s planning workshop! 

A Workshop for Writers: Create a Marketing Plan with Karma Bennett

A few last minute details:

1) TIME CHANGE – the event will go from 11-2pm, not 3pm as stated in the flyer. This won’t affect the length of the presentation and workshop; it just means we’ll work through lunch rather than breaking for lunch. (Room will be closed at 2:30pm)

2) Come a little early to find street parking. If there are no spaces IN Preservation Park, you will find one on surrounding streets (MLK and 12th is the closest corner.) We are just 3 blocks from 12th Street Bart – a very nice walk.

3) There are still some spaces open if you would like to bring a friend! Who do you know that is working on getting their writing poised for flight this year? Tickets are $40 at the door/$20 for members. 

4) We are having our half-year Membership Special starting now! Only $42.50 and if you are not a member yet we can apply your ticket price appropriately at the door.

Ready to plan 2019? Let’s do this!

See you tomorrow!

Kristen Caven
www.kristencaven.com

President 2018-2019
berkeley.cwc@gmail.com

CWC-Berkeley.org

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WORKSHOP 1/5/19: “Create a Marketing Plan” — Start Your New Year Right!

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Sign up for our Workshop January 5th, at Preservation Park in Oakland.

January is the time of new beginnings, so we’re starting the year off with a workshop that will give you the chance to make this the best year ever. If you’ve fallen behind in promoting your work, get clear on your goals to get ahead!

Walk Out of This Workshop with Your Own Personalized Marketing Plan for 2019 

This is no mere lecture but a fully detailed planning session with time to work on your own plan. 

In this workshop, we’ll cover:

  • Timing of a traditional PR campaign
  • Creating a blog/website editorial calendar
  • Event promotion
  • Creating a social media post calendar
  • Useful online tools to manage your plan

Whether you are planning a to reach out to traditional media with a PR campaign, submitting articles for print or promoting your own website with social media and blogging, this workshop will give you the tools you need to plan your year.  Learn useful web apps that make digital marketing and PR easier, in a setting where you can ask questions if you run into frustrations. And as with all our events, meet other writers who will be looking for opportunities to collaborate on promoting one another’s works. 

Don’t delay! You know you need a marketing plan, and you know January is the best time to do it. Why not sign up for our workshop now

SIGN UP: Create a Marketing Plan Workshop [eventbrite]

The workshop will be located at the same place as our regular meetings, beautiful Preservation Park in Oakland. Bring a laptop for maximum productivity, and a bag lunch. Coffee will be provided.

The workshop is $20 for members, $40 for non-members. If you are a writer facing financial hardship, please contact us about receiving support via the Jack and Jenny Fund. 

About Workshop Presenter Karma Bennett

Karma Bennett
Marketing Guru Karma Bennett

The workshop will be presented by CWC Berkeley’s webmistress Karma Bennett. You certainly already know her from our meetings, and may even know that she is a content writer and digital marketing strategist, and a former book publicist. But did you know has spoken on social media and digital marketing at the University of the Pacific Writers Conference, the San Francisco Writers Conference, and PubCamp Seattle? The classes she teaches at Academy X and Bay Area Video Coalition receive rave reviews.

Karma has handled social media for Current TV and Alibris, among others, and has more than 40,000 social media followers. Her clients are mostly authors or small business owners, who look to her to build their platform and professionally represent their brand.

At her January 5 workshop for the CWC, you can expect a boatload of useful tips packaged with funny cartoons, vibrant imagery, and real-life anecdotes about what she’s learned from a decade in publishing and marketing. 

WORKSHOP 5/7 —”Green-Light It: Publish Your Book Successfully” with Brooke Warner

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click to print/view flyer

click to print/view flyer

So you’re finally ready to do it! Your manuscript is ready to become a book. You know there are multiple paths to publishing, so how do you approach your options?

In this information-packed workshop, expert and publisher Brooke Warner explains the current publishing landscape, and why the majority of authors today are becoming successful independently published authors – whether they initially pursue traditional publishing or not.

This 3 hour session will give you the confidence to green-light your own book, equipping you with a much needed understanding of what you need to know to help your book reach its readers.

Brooke Warner worked as an acquiring editor in the publishing industry for over 13 years. She left Seal Press in 2012 to pursue a coaching practice and to launch the hybrid She Writes Press with Kamy Wicoff, founder of shewrites.com.

Brooke brings a wide range of disciplines and interests to coaching, and brings years of expertise to help authors get exactly what they want – an agent, a publisher, a completed book. “My job will be to support you and devise strategies to propel you forward and help you access your untapped, forgotten, or ignored passions and energies that will get you moving.”

Visit here for more information: www.warnercoaching.com

LOCATION:

Independence Plaza, 703 Atlantic Avenue, Alameda (94501). Map & Directions

SCHEDULE:

9:45 a.m. – check in
10 a.m. – workshop
11:30 a.m. – break
1 p.m. – conclusion

FEES:

CWC Members: $20 Reserve Your Spot
Non-Members – $30 Reserve Your Spot

MEMOIR WORKSHOP February 7th with Kevin Fisher-Paulson

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click to open or print flyer

click to open or print flyer

Kevin Fisher-Paulson, the author of A Song for Lost Angels, will present a workshop on the art of memoir, or How-to-Tell-the- Truth-About-Your Life-and- Still-Keep-People-Reading. The author talks about the examined life, how he found himself and his meaning through telling his unique story to the world.

Practical techniques are discussed about “mining” one’s own life, and finding the voice, the words and the atmosphere to give it meaning.

Join us for this dynamic experience with Kevin, who will immediately make you feel at home and work closely with us to better our writing. While targeting memoir storytellers, these tools will be helpful to any author who has a story to tell, whether through fictionalized characters or our own lives.

Kevin Fisher-Paulson is the author of A Song for Lost Angels. He is also included in When Love Lasts Forever, by Pilgrim Press.

He has also produced theater work for the Next Wave Festival, Theater Rhinoceros, The National AIDS Theater Festival and written for the NPR Perspective Series. He studied writing at the University of Notre Dame, with continued coursework at the University of Iowa and the University of Oregon.

When not writing, Kevin serves as Captain of the Honor Guard for the San Francisco Sheriff’s Department.

Click here for information about location and time.

Members $12 | Non-Members $29

Would you like to become a member?

WORKSHOP: “Revise for Publication” with Jordan Rosenfeld on 11/8/14

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click to view or download flyer

click to view or download flyer

So you want to be published? It’s been said that after the wild creative outpouring, the real writing happens in the art of revision. Your best chance to attract readers is through a strong “re-seeing” of your work, to craft the work so it appeals to readers of all stripes.

Writers who learn to love revision are more likely to write publishable work that wins readers and leads to deeper satisfaction in the writer’s craft. This workshop will help publication-oriented writers learn to demystify key areas of revision, from the micro to the macro. Rosenfeld will teach how to actually enjoy revision by breaking it down into simple, successful “waves” and easy-to-use tools you’ll use over and over in future works of many genres.

Jordan is the author of the suspense novels Forged in Grace and Night Oracle, and the forthcoming Women in Red, as well as the writing guides Make a Scene: Crafting a Powerful Story One Scene at a Time, and, with Rebecca Lawton, Write Free: Attracting the Creative Life.

She teaches an ongoing series of online writing courses and webinars on the subjects of scenes, revision, plot, and tension-building. Visit www.jordanrosenfeld.net for information.

Saturday, November 8, 2014  • 10:00 a.m. to 1 p.m.

Click here for locations

Members $12 | Non-Members $29

Would you like to become a member?

A “Writerly Event” — August 2nd

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Open Mic for Members 800px-Gerry_Adams_reading_into_mic– Bring a Work in Progress

Details: Come to share orally part of a story, article, essay, memoir, or other prose. You will have a few minutes to read a section (depending on how many participate). Time will be allotted to accommodate as many people as possible. If you want to read, sign in when you arrive.

  • Plot problems?
  • Weak character?
  • Undeveloped scene?
  • Unenticing opening?
  • Unclear purpose in your nonfiction?
  • Other problems?

This is an opportunity to use a microphone and let other writers hear a part of your work. Listeners often hear problems in a work that the writer may miss. You can ask for feedback or not (your choice). If you want to read without feedback, that’s fine. If you choose to receive some feedback, you get to hear what listeners think works in your piece (positive feedback first), and what doesn’t (suggestions for improvement). The feedback is given in a supportive environment with other writers who are working to improve their writing.

OR

Maybe you have a finished piece and you want to share a snippet of your success with us. That’s fine too.

When: Saturday, August 2

Where: Oakland Public Library – Main, 125 14th Street, Bradley C. Walters Community Room (same location as our 3rd Sunday meetings), entrance directly to meeting room from Madison Street

Time: 1:00 p.m. to 3:30 p.m.

Break time for mingling and refreshments

Hope to see you there!

January’s Write Angles

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Here is January’s Write Angles for your enjoyment. Note: although both the workshop and speaker flyers (pages 8 & 9) list the dates as being in 2012, both dates are actually in 2013. Sorry about that. We are actually advertising events that are happening in the future and not writing about the past!

Write Angles January 2013.pdf

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